The roughly 1,500 design templates in GoCentral also add to the ease of use of the platform, as they include a bevy of specific industry topics that help generate near-complete websites. To that end, GoCentral includes a suite of SEO and email marketing tools, a Facebook page integration and a dashboard that provides recommendations on how to increase traffic and sales. Like other drag-and-drop website builders, GoDaddy's GoCentral is geared toward the tech and design novice, and its set of business features also cater to someone who may not have much experience with email marketing or other ecommerce basics. The platform can also be used on a computer, but GoDaddy touts the mobile aspect as a key differentiator in the market. On the mobile front, GoDaddy says GoCentral allows users to create a complete website from a mobile device in under an hour.

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